Build a Business, Not a Job

Category: Sales & Marketing

Reactivating Former Clients (a simple way to immediately boost your sales)

Dr. Kim had owned two successful dental clinics for over a decade by the time she became a business coaching client. Over the years competition had gotten stiffer, resulting in periods when one or both of her two clinics suffered low patient volume. Because there was no pattern to these ebbs and flows of patient […]

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Strategic Planning: 4 tips and 37 Questions to Start Your Year Off Right

I was talking with Jim, owner of a $50 million per year boutique private equity company that we coach about the coming year. As we clarified the most important initiatives and goals for his company this year what became clear to me was that every company needed to go through this same clarifying and focusing […]

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Optimizing Your Gateway Funnel

Here’s a simple yet powerful strategy to create a compelling process to lead greater numbers of prospective customers into deeper, richer relationships with your company.

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The Six Direct Response Marketing Secrets Every Marketer Must Know

Here is a short list of time-tested, market-validated marketing principles you must know to effectively grow your company…

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7 Tactics to Guaranteed to Increase Your Conversion Rate

Follow these 7 simple sales strategies and increase your company’s closing rate…

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8 Strategies To Leverage Your Competition to Grow Your Company

Sometimes your competition can be a great ingredient to help you grow. Here are 8 proven strategies to leverage your competition to help you grow faster…

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8 tips to leverage Instagram to promote your products

A simple formula for leveraging Instagram to promote your product, along with 8 tips to get started now to use Instagram to sell more.

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Five Simple Steps to Build Out Your Baseline Lead-Generation System

In order to refine and automate your lead generation activities so you have a consistent lead flow, you must first take your top lead generation tactics and turn them into a concrete, formal system. Here’s the five steps how…

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A Simple 9-Variable Scorecard to Rate Your Company’s Sales and Marketing Pillar

Check out this simple scorecard to grade your Sales/Marketing Pillar on the 9 essential variables.

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5 Ways to Get Your Non-Sales Staff Selling for Your Business

Your non-sales staff is likely scared and unsure of how they can help sell. Here are 6 simple ways to get your non-sales staff adding to your company’s revenues.

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The 3 Types of Business Controls

If you’ve ever been tempted to hold tightly on to the control within your company and just “do it yourself”, here are the 3 types of internal controls to help you intelligently let go of control and safely grow your company.

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Concrete Map to Successfully Scale Your Company

Struggling to get out of the owner-reliance trap? Follow this concrete map to successfully scale your company.

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5 Selling Systems to Increase Your Cash Flow!

If your business needs more systematic ways to increase sales, here are five powerful options to choose from.

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Five Strategies to Profit from Your Competitors

Leverage your competitors to help you grow sales and become more profitable. Here are 5 strategies to help you use your competitors to scale.

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5 Biggest Obstacles to Build a Professional Practice

Building a professional practice requires you to sidestep these 5 common obstacles. Here’s how…

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6 Tactics to Quickly Boost Your Cash Flow

Struggling with cash flow issues? Here are the 6 fastest tactics to get immediate relief.

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Using Formalized Referral Systems to Grow Your Sales

Formalized referral systems are not passive word of mouth. They are systematized, proactive tactics to help you leverage your existing thrilled customers to generate more business. Here’s 6 ways to do just this…

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5 Formalized Referral Systems to Grow Your Sales

Here are 5 formalized referral systems to help you grow with very little cost or effort.

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3 Simple Steps to Improve Your Sales Process

A simple 3-step formula to improve your sales process and close more sales.

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8 Sales and Marketing Questions to Help Your Business Systematically Scale

Klayton owned a successful retail and service contracting company in Atlanta, Georgia.  When I first met him he was in his early thirties and had a steadily growing business.  But, he had reached a point in the business that he was bogging down managing the day-to-day of running the company and as a result, his […]

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