Think about how much money you spend on marketing. Then think about your current conversion rate. Maybe you’re converting 3 percent of leads? Or 12 percent? Now imagine that you could use a simple technique increase your conversion rate by 10 to 25 percent. Wouldn’t you want to do that? Of course you would. The…
Leadership grows businesses. It empowers teams to take on more responsibilities and deliver results. In fact, the best leaders are those that train their teams to function without them. Having worked with thousands of business coaching clients, I can say with certainty that the mark of great leadership is the ability to delegate. Nearly all…
Do you find yourself wishing you had more time to focus on building your business? If so, you’re not alone. One of the most common concerns among business owners is that there just aren’t enough hours in the week. But, I promise you: There really are. Here are five concrete ways that you can use…
As a business coach, I find that while a few challenges are particular to individual coaching clients, many are universal. In part one of this article, we talked about the pandemic “Always On” corporate culture to which all businesses are susceptible, no matter their size and no matter their industry. We saw how noxious this…
Chances are you’ll receive a new email, text, or instant message before you’ve finished reading this article. Your phone will buzz or your computer will ding or your watch will vibrate. Probably all three. Will you check your email or stick with this article? In our work coaching thousands of business owners, we’ve found that…
What would it look like if you followed a customer through their purchase and use of your product or service? What would you learn? Where would you have made their life harder, more complicated, less efficient? How about your internal processes? What would you see if you followed a team member around as she completed…
Have you ever wondered how the world’s top entrepreneurs get so much done in their days? After all, they have the same 24 hour days and 7 day weeks, yet they consistently get so much more done in that time. I was recently talking with a friend who owns and still runs a $155 million medical…
As we enter into the final half of the fourth quarter, headlines shout how online giants like Amazon.com and others expect to increase online sales by billions of dollars. Here are five powerful tips to increase your website conversion that they consistently use that allow them to maximize their sales conversion rates. Follow these best practices and see your sales quickly increase. 1. Put your…
Most professional service firms have operating profit margins from 25-40 percent. This means that out of every dollar of revenue, 25-40 cents drops to their bottom line as pre-tax profits. I want to share with you a simple strategy that one law firm I work with used to increase its operating profit margin by 29.5…
With Uber and Google’s workplace diversity issues sparking headlines across the country this year, I wanted to share three things that will make a difference. To be clear, none of these things are quick fixes. All three of these ideas are designed to help create a company culture that is diverse and empowered. This can sometimes take…