When it comes to marketing funnels, there are a lot of things to consider. And depending on your product or service, the sales funnel can be rather lengthy — which means that you need to put a lot of time and effort into crafting a sales funnel that keeps your customer engaged, educated, and ultimately…
We are officially into the second quarter of the year, and if you are like many of my business coaching clients, it’s been a busy year thus far. Most have taken the time to complete their quarterly action plans and have a good idea of where they want their businesses to grow in the next…
Over the past 25 years, I have helped thousands of business owners grow their businesses and build systems that allow their business to thrive even when they aren’t in the office. And one of the easiest ways to achieve this kind of growth has to do with the creation and implementation of universal business systems,…
Having a great assistant is a game changer. They can take so many things off your plate, allowing you to focus on the few items that can drive the most value to your business. They can monitor your email box, schedule your appointments, keep track of your projects, circle back with key team members to…
If you want to grow and scale your business, you must focus on tasks that bring the most value and growth to your bottom line. Unfortunately, there’s one thing that you do every single day that takes up 28 percent of your workday–that’s 2.6 hours a day. We are talking about email. But, thankfully, that’s…
When it comes to business, experimenting and trying new things comes with the territory. The best companies will A/B test their headlines, their website graphics, and their email subject lines. They will run marketing campaigns to new demographics and launch new products. There are a million different ways that your business can experiment to help…
Being a business owner is full of ups and downs. Some days you wake up ready to conquer the world, and other days you may wonder if you are really making any progress at all. One month your sales are through the roof, and then you have a lull in sales that makes you wonder…
Controlling managers are often frowned upon. Nobody wants a manager looking over their shoulder, constantly making sure that they are doing their job correctly. Nobody wants to be micromanaged. So for me to say, as a business coach of over 25 years, that I am proud to be a control freak, it might raise a few…
As a business owner, you likely have several large projects in the works, a new product or service launch right around the corner, a few employee issues that need addressing, payroll due on Friday, and three customers who are past due on their payments—and that is just a typical Tuesday. Despite your best efforts, juggling…
Are you trying to scale your business and struggling to do so? Are you stuck in a holding pattern and wonder if there’s room for growth? If so, it may be time for a pivot. For one reason or another, your product or service isn’t reaching its full potential–and it may be one of these…